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Mobile Versus Web 2.0 Bickering

It sounds like Scott Karp should be attending the SMX Local and Mobile next week as two of the five areas he gripes about will be covered in detail there. While his carrier and wifi complaints are somewhat relevant, the rest is unfortunately plain ignorance. Russell Beattie is a quite a bit more blunt in […]

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Will You Attend SMX Local & Mobile Denver Next Week

I’ll be attending the first ever SMX Local & Mobile conference next week in Denver!!! Chris Sherman, who talks about why he is excited about the event in this post, and Greg Sterling have both put in a tremendous amount of work into researching and programming this highly unique and special event. You may view […]

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SES San Jose 2007 Day 3 – Mobile Search Optimization

Moderator: Detlev Johnson, VP, Director of Consulting, Position Technologies Search Engine Marketing Speakers: Cindy Krum, Senior SEO Analyst, Blue Moon Works Rachel Pasqua, Director of Mobile Marketing, iCrossing Gregory Markel, Founder/President, Infuse Creative, LLC Cindy Crum, Blue Moon Works – Many aspects of Mobile Optimization follow Traditional SEO Wisdom – Optimal Mobile Experience = Return […]

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SES San Jose 2007 Day 2 – AOL Mobile Search Lunch

Marketing Keynote Speaker Senior Product Manager Farhan Memon discussed the recent launch of AOL mobile search over a special lunch session. I was impressed by his presentation. One thing that is quite clear is that they clearly get that mobile search is about leveraging data from other traditional web properties (which AOL has plenty of) […]

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Search Engine Strategies San Jose – Silicon Valley August 19-23

I look forward to seeing all of my wonderful search engine, mobile search and mobile advertising friends next week at Search Engine Strategies (SES) San Jose!  While I’ll definitely be in Mountain View for the Google Dance (hopefully they won’t run out of XL t-shirts in 2 minutes like last year), I’m unsure whether I’ll […]

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adtech Chicago: Tactical Search Strategies: Local and Mobile Search

August 1, 2007 session… MODERATOR: Chris Bowler, VP, Media Director, Agency.com PANELISTS: Warren Kay, Director of Emerging Products, Yahoo! Search Marketing (not present) Dominic Preuss, Product Manager, Local Advertising, Google Janice Rohn, VP of Consumer Experience, Yellowpages.com John du Pre Gauntt, Senior Analyst, eMarketer The most important thing about this session is that half of […]

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Google Apparently Offering Mobile Adwords Vouchers

I just got an email from an SEM shop saying that Google offering “is now offering vouchers worth up to $150 to be used in targeted Google Mobile AdWords campaigns” Is anyone using this so far? I’d love to hear your thoughts on it.

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