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Alan Weiss Million Dollar Referrals

Alan Weiss Interview – Million Dollar Referrals Book

Alan Weiss has written over 45 books. Absorb that for a minute. That is a heck of alot of books. His latest is Million Dollar Referrals (McGraw- Hill). A timely title about one of the most unique marketing art forms, referrals. Why timely? With constant changes in media and the rise of new channels such […]

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My Secret Love Affair With a Reusable Coupon

OK, There is this little secret love affair that I’ve been withholding from you. It all started with an innocent visit to my mailbox in late September which included a mailing with the pictured reusuable coupon for a free bagel from Einstein’s Bagels every Friday before 11AM. Each week since then this coupon has been […]

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Microsoft’s Shocking Click Fraud Lawsuit (Microsoft v. Lam, et. al.)

With the recent launch of Bing, Microsoft has been making alot of promotional fanfare. That was expected. Seemingly almost out of nowhere, after several years of being virtually invisible to the public, click fraud appeared on the pages of the New York Times and Microsoft took on the role of being the white hat with […]

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Search Engine Strategies Chicago 2008: Video Search Engine Optimization

Moderator: Anna Maria Virzi, Executive Editor, ClickZ Speakers: Ed Kim, Chief Executive Officer, Red Bricks Media Greg Jarboe, President & Co-founder, SEO-PR Steve Espinosa, Director of Product Development & Management, eLocal Listing, LLC Gregory Markel, Founder/President, Infuse Creative, LLC Barbara C. Coll, CEO, Inc. I didn’t get to attend this session due to other […]

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Search Engine Strategies Chicago 2008: Search Engine Marketing and Consumer Packaged Goods

Moderator: Mark Jackson, Search Engine Watch Expert & President/CEO, VIZION Interactive Internet Marketing Speakers: Brian Lipman, Interactive Marketing, ConAgra Foods Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble Beth Uyenco, Global Research Director, Microsoft’s Advertiser and Publisher Solutions Group Eli Goodman, Search Evangelist, comScore, Inc Matt Wilburn, Senior Director, CPG, Matt WIlburn and Beth […]

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ifbyphone Raises $4.6 Million in New Round of Venture Capital Funding

Congrats to Irv Shapiro and his team! I’ve had a close up look at what the ifbyphone is doing and I like what I see. Mike Pruyn at Communicano dropped me this note saying that “Ifbyphone is a tech start-up that specializes in building elegantly simple telephony-related software applications for SMBs.  The company has two […]

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The University of Chicago Booth School of Business, Formerly Chicago GSB

The University of Chicago Booth School of Business, formerly The University of Chicago Graduate School of Business sent this note earlier this month. I am very pleased to announce a remarkable gift of $300 million to the University of Chicago for the benefit of the Graduate School of Business by University Trustee and alumnus David […]

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