Search Engine Strategies Chicago 2008: Video Search Engine Optimization

Moderator:
Anna Maria Virzi, Executive Editor, ClickZ
Speakers:
Ed Kim, Chief Executive Officer, Red Bricks Media
Greg Jarboe, President & Co-founder, SEO-PR
Steve Espinosa, Director of Product Development & Management, eLocal Listing, LLC
Gregory Markel, Founder/President, Infuse Creative, LLC
Barbara C. Coll, CEO, WebMama.com Inc.
I didn’t get to attend this session due to other conference activities.
However, I did learn that Greg Jarboe [...]

Search Engine Strategies Chicago 2008: Search Engine Marketing and Consumer Packaged Goods

Moderator:
Mark Jackson, Search Engine Watch Expert & President/CEO, VIZION Interactive
Speakers:
Brian Lipman, Interactive Marketing, ConAgra Foods
Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble
Beth Uyenco, Global Research Director, Microsoft’s Advertiser and Publisher Solutions Group
Eli Goodman, Search Evangelist, comScore, Inc
Matt Wilburn, Senior Director, CPG, Matt WIlburn and Beth Uyenco went over example of how CPG companies are [...]

Search Engine Strategies Chicago 2008: The Convergence Combo: Advertisers, Agencies, Automation… Oh My!

Moderator:
Greg Jarboe, President & Co-founder, SEO-PR
Speakers:
Craig Macdonald, VP of Marketing & Product Development, Covario Inc.
Ellen Watson, Relationship Marketing Manager for Child Care Brands, Kimberly-Clark Corp.
This is a live session blog from Search Engine Strategies Chicago 2008, please excuse any typos and/or fragments. Thank you!
Ellen Watson – Kimberly Clark:
Paid search strategy requires balance:
Budget, Volume and Traffic [...]

Search Engine Strategies Chicago 2008: Universal & Blended Search Engine Conversation

Moderator:
Kevin Ryan, SES Advisory Board Chair & CEO, Motivity Marketing
Speakers:
Dr. Larry Cornett, VP, Consumer Products, Yahoo! Search
Mike Grehan, Global KDM Officer, Acronym Media
Chris Blakely, Director, Client Services, comScore, Inc.
Todd Schwartz, Group Product Manager, Live Search, Microsoft Corporation
Jack Menzel, Senior Product Manager, Google
This is a live session blog from Search Engine Strategies Chicago 2008, please excuse [...]