Posted on 54 Comments

MyBlogLog to Rebrand and Make Significant Changes

At SOBcon yesterday in Chicago, Robyn Tippins, who was recently hired as the MyBlogLog community manager, spoke about several major upcoming changes with MyBlogLog.

There are several changes in the works:

1) The biggest news is that there will be a rebranding of MyBlogLog. The exact timing and new brand were not revealed. (YahooBlogLog or MyYahooLog? Time will tell.)

2) A complete site redesign is on the way!

3) A new “Widget 2.0” is coming with some hover features.

4) Yahoo! is hard at work to remove the offensive photos so that MyBlogLog would be palatable to more conservative business blogs.

5) Some sort of method to turn off your presence for some types of sites will be added.

As they do not have these changes locked in, Robyn would love your comments and feedback. To not overwhelm her, please drop your comments below.

Analysis: The rebranding is not a surprise move. MyBloglog is really only known amongst the first adoptors and blogosphere and getting the Yahoo! name is front of more people in a soft way is a good move. Yahoo! seems committed to making these changes, while listening to suggestions and making the product more dynamic. Looks like the best is yet to come from MyBlogLog.

54 thoughts on “MyBlogLog to Rebrand and Make Significant Changes

  1. […] of that may be changing, David Dalka says. At a conference in Chicago yesterday, MyBlogLog community manager Robyn Tippins told the audience […]

  2. […] May14th Yahoo to Rebrand MyBlogLog · No Comments recently posted his inside scoop regarding some upcoming changes with and Yahoo!  […]

  3. […] Yahoo has been all over the place recently, generating news and controversy in spades with bold moves to revitalize their properties, consolidate their core markets, and exit businesses with little future. David Dalka breaks the news that MyBlogLog, acquired previously by Yahoo, is due to get a new brand, new look and feel, and new features. […]

  4. […] confirmed they are re-branding the service, but didn’t reveal the actual brand name. Anyone have any good guesses as to what it might […]

  5. […] cela ne devrait pas tarder à changer, selon David Dalka. Hier dans une conférence à Chicago, le responsable de communauté de MyBlogLog Robyn Tippins a […]

  6. […] cela ne devrait pas tarder à changer, selon David Dalka. Hier dans une conférence à Chicago, le responsable de communauté de MyBlogLog Robyn Tippins a […]

  7. […] сообщает Дэвид Лалка. По его словам, на конференции SOBcon Робин […]

  8. I wish all blogs had trackback addresses. 🙂

  9. Congrats on breaking this news David, great coverage!

  10. That Widget 2.0 sounds interesting. Removing offensive photos would be a step in the right direction.

  11. Jeremiah,

    Thanks. Makes me realize that with my current location, I don’t get to do this quite enough!

    Hopefully, I’ve been doing some interesting projects lately, I hope one of them turns into a full time leadership position.

  12. […] promises of new features and faster servers, but not much has materialized thus far. Now comes word via David Dalka, that Yahoo is planning a series of upgrades […]

  13. […] David Dalka attended the SOBcon conference in Chicago yesterday where MyBlogLog Community Manager Robyn Tippins spoke about more upcoming changes, including the rebranding of MyBlogLog. […]

  14. […] clear, new types of measurement are needed for new types of media. Yahoo is going to put resources into MyBlogLog’s (Blog “Distributed” measurement), although Google Analytics’ recent relaunch […]

  15. […] 我不敢肯定,MyBlogLog 是在互联网上第一个提出Widget 的社会化病毒式营销的商家,但是,他们的腾飞绝对是“长尾”在实践过程中成功的又一典范——通过无数散落在互联网各个角落的 Blogger 建立起来的超强社区;说到底,关键还是这个尾巴到底有多长。[via] […]

  16. […] the weekend, it was announced that social networking site for bloggers MyBlogLog will be rebranded (to something Yahoo-ized, […]

  17. […] MyBlogLog to Rebrand and Make Significant Changes: I believe that this is good news. Yahoo is going to rebrand MyBlogLog and they will make some effort to remove offensive photos, remove certain types of sites and make it more corporate friendly. I liked the product and I think that some housekeeping will go a long way in making the tools more usable and presentable. Sphere: Related Content (No Ratings Yet)  Loading … […]

  18. […] hired MyBlogLog Community Manager Robyn Tippins talked about Yahoo’s planned changes for the service at SOBcon over the weekend. Some of the more important changes that were mentioned […]

  19. […] word yet on whether friendly-Eric’s return has anything to do with the rebranding of MyBloglog that is in the works. permalink | categories: humor, conversational media | Time posted: 10:10 […]

  20. […] small town Georgia and the crazy things kids do with Robyn Tippins. Oh, and she also made some little announcements, that are all over […]

  21. […] is planning to rebrand MyBlogLog and make some changes to it, including removing offensive sites, allow you to hide your identity […]

  22. […] possible support for OpenID. As it seems now the service will be updated even more; see David Dalka’s article. Those updates include: 1) The biggest news is that there will be a rebranding of MyBlogLog. The […]

  23. MyBlogLog Changes Coming…

    Do you have a MyBlogLog account? It wasn’t until shortly after I started this blog that I created one. For me, MyBlogLog is a community and a way of connecting myself to bloggers – learning of others and informing others of my own. Others I…

  24. […] Hold on to your hats, this is the breaking news of 2006: Yahoo is “about” to rebrand MyBlogLog. […]

  25. […] when Yahoo! acquired MyBlogLog, we created the logo above based on what we thought was coming. As David Dalka is reporting tonight, we weren’t that far off. MyBlogLog’s new community manager, Robyn Tippins, recently […]

  26. […] MyBlogLog to Rebrand and Make Significant Changes David was at SOBCon and is an uber-smart fellow. This post has been ALL over the web! Thanks for the buzz David! (tags: mybloglog social+networking web2.0 branding) […]

  27. […] David Dalka mentions that during SOBCon upcoming changes to the popular social networking site include: […]

  28. […] to David Dalka who posted this on his […]

  29. […] announcement has filtered out of a semi relaunch of MyBlogLog courtesy of its Yahoo benefactors – to near universal Ennui 2.0, […]

  30. […] Source: David Dalka […]

  31. […] looks as if a major overhaul is in the works for MyBlogLog and it’s badly […]

  32. This is good news as MyBlogLog is doing very well, but it can do much better. I am glad that Yahoo! isn’t sitting on their past success, choosing to take MBL to a place beyond what many of us have envisioned.

  33. […] I wanted to report that this Techmeme only event had an average visitor page view of 3.23 […]

  34. […] MyBlogLog Recreará la Marca y Hará Cambios Significativos: Me parece que estas son buenas noticias. Yahoo estará refrescando o recreando la marca de MyBlogLog y ellos harán algunos esfuerzos para remover las fotos ofensivas, remover ciertos tipos de sitios y hacerlo mas amigable para el ámbito corporativo. Me gusta el producto y me parece que un poco de limpieza llegará muy lejos en hacer que las herramientas sean mas útiles y presentables. (No Ratings Yet)  Loading … […]

  35. […] Apprarently MyBloglog will undergoing some siginificant changes. The changes are not set in stone but were talked about at SOBCon in Chicago. […]

  36. […] on David Dalka’s blog he makes note of some interesting news coming from the Yahoo owned MyBlogLog. There are several […]

  37. […] Dalka writes about MyBlogLog’s impending changes […]

  38. […] a MyBlogLog user you may be interested in some of the changes coming soon to the service. David Dalka discusses what he learned at SOBCon. I’m looking forward to the site redesign. I love MBL but it’s no secret that […]

  39. […] of popularity. With that nice number of users everything looks much easier, am I wrong? Anyway, on David Dalka’s blog I read that Yahoo is going to fix this situation, […]

  40. […] 16, 2007 in Thoughts, Musings, Audio, Blogging, Random, Technology I hear that MyBloglog is to rebrand as a Yahoo badged service which I suppose will get a wider range of people (or just yahoo-ists) […]

  41. […] reports that MyBlogLog is rebranding – about time, I’ve all but given up on […]

  42. At last. I love mybloglog, but it’s so damn ugly and has some awful navigation. I’m looking forward to seeing the re-branded version – I’m sure Yahoo will make it that little bit more web 2.0.

  43. […] appears that MyBlogLog will be rebranding itself according to reports that I read at David Dalka’s site. There have been several […]

  44. […] MyBlogLog to Rebrand and Make Significant Changes […]

  45. […] to David Dalka’s blog: At SOBcon yesterday in Chicago, Robyn Tippins, who was recently hired as the MyBlogLog community […]

  46. […] MyBlogLog to Rebrand and Make Significant Changes […]

  47. […] case you didn’t hear about it a few days back, MyBlogLog is planning to rebrand and make some significant […]

  48. Impressive coverage. I just found this today.

    Since I was a member well before this was written I must say I don’t think there was any “Major” change in the past 2 months.

    I did notice the avitars getting cleaned up and that is nice to see.


  49. These changes really weren’t enough in my mind… MyBlogLog still falls way short of being a true community. Here is a blog post about the missing pieces of MyBlogLog:

    Rich Page

  50. […] MyBlogLog 绝对是在 Twitter 火起来之前最被人们关注的一项 Web2.0 服务,虽然我也极其认可“内容大于形式”这一说法,但是,我至今仍不能接受他们平庸的网页设计,就好像我直到现在也对 Twitter 的叶子耿耿于怀一样的。不过,这样的情况似乎应该在不久的将来即将改变,因为 MyBlogLog 2.0 即将来临… MyBlogLog web2.0 […]

  51. very helpful, thanks!

  52. MyBlogLog seems to be screwing up user attribution in a more unpredictable manner now. Check out the experiments I did in commenting at this post where someone else’s ID comes up as the signature.

    I had not logged-in originally, but posted and left the URL as When the comment appeared I noticed a weird avatar. Turns out that she works with me. Thing is her MBL profile lists as a site that she authors. Since I placed in the “my website” section of the MBL-driven comments, it automatically assigned my post to her MBL account.

    Yet it still knows when I am signed in to my own MBL account, since it displays my new Yahoo avatar as a recent visitor on the side of the page, even though it assigns my comment to the other account.

    Is this something that was already happening when Shoe talked about using other IDs to surf the web?

    I figured I’d ask here since you seem to be on top of things about this community, David. 🙂 I guess we’ll now see if you are on top of comments posted to old posts. 😉

  53. […] [via] 随机文章:威瑟斯彭面容精致 出席活动大秀慈善手环非常自恋极品少女确实有资本 王乐泉放狠话,中央杀 ** 给台独看 no衣服自然出众又出彩……美不美,看气质还是腿?整个 Yo2 上的相关文章:Yahoo: Yahoo 更新 My Web 2.0 Web 2.0 编程思想:16条法则 Web 2.0 十大赢家 Web 2.0 十大输家 Web 2.0 编程思想:16条法则 Tags: Web 2.0 […]

Comments are closed.