Month: December 2006

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Google Changing Monetization Strategy?

Robert Scoble had an interesting post on this issue. I’ve got to ask one question though Robert! In Naked Conversations, Robert talks about how you should point to your competitors and even talking positively about them.  How is a likely non-relevant ad on a map on your web site more of a threat than you saying “company x does well with blah-blah”? I don’t get the logic here, am I missing something?

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My friend Neil Patel

Neil Patel responded to Andy Beal’s call out to learn about “5 things you don’t know”. I’ll add something you don’t know about Neil Patel. Since I think we are up to #6, I get to do #7!!!

7) Neil drank while underage at a Google party in Chicago in 2005 that he wasn’t even invited to! (you got to love the resourcefulness)

OK, I know a few other things, but I’m not telling!

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Duplicate Content (again)

Last week, I talked about how duplicate content was a big issue at the SES Chicago conference.

Robert Scoble is up in arms about how some of this is handled. How is this splogger monetizing his traffic? Adsense does not appear present which can be a root cause.

I disagree with Robert that filtering and retooling web search for every new type of splog is the way to go. I do think that finding and cutting off monetization methods is the best long-term solutions. This, of course, will not be easy.

UPDATE: Someone pointed out that this splog is a linking authority splog, interesting concept.