Archive | Search Engine Marketing RSS feed for this section

Barney Harford Now Orbitz CEO – Welcome to Chicago

For the past few years, I thought that there might be a new entrant to Chicago’s Internet scene. It was exciting to me because Chicago could certainly use some geographic diversity in it’s leadership. For a long time, it looked like that person would be Mark Cuban, but it now appears that he will not […]

Read full story Comments { 17 }

Search Engine Strategies Chicago 2008: The Convergence Combo: Advertisers, Agencies, Automation… Oh My!

Moderator: Greg Jarboe, President & Co-founder, SEO-PR Speakers: Craig Macdonald, VP of Marketing & Product Development, Covario Inc. Ellen Watson, Relationship Marketing Manager for Child Care Brands, Kimberly-Clark Corp. This is a live session blog from Search Engine Strategies Chicago 2008, please excuse any typos and/or fragments. Thank you! Ellen Watson – Kimberly Clark: Paid […]

Read full story Comments { 0 }

Search Engine Strategies Chicago 2008: Universal & Blended Search Engine Conversation

Moderator: Kevin Ryan, SES Advisory Board Chair & CEO, Motivity Marketing Speakers: Dr. Larry Cornett, VP, Consumer Products, Yahoo! Search Mike Grehan, Global KDM Officer, Acronym Media Chris Blakely, Director, Client Services, comScore, Inc. Todd Schwartz, Group Product Manager, Live Search, Microsoft Corporation Jack Menzel, Senior Product Manager, Google This is a live session blog […]

Read full story Comments { 2 }

Lee Odden’s Top Ten Online Marketing Tactics for 2008 Survey

Lee Odden has posted the results of his online marketing survey. The blog result is likely directionally correct, but is likely skewed on the high side a bit due to the survey being on a blog. Go figure. Blogging (25%) Search engine optimization (14%) Email marketing (12%) Pay per click (8%) Blogger relations (6%) Online […]

Read full story Comments { 2 }

Some Outstanding Blog Posts…

Andrew Shotland has a nice post on Google Trends Works for SEO…I think hot trends might even be better in certain cases , it’s certainly a thought provoking post that caught my attention and worth some experimentation – it might even prove successful at your next tea party! Rich Skrenta is doing some interesting blogging […]

Read full story Comments { 3 }

SES Chicago 2007 – Digital Shelf – The Search Marketing Opportunity for Packaged Goods (CPG)

Moderator: Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch Marketing Speakers: Matt Wilburn, Senior Category Director, CPG, Yahoo! James Lamberti, Senior Vice President, Search and Media, comScore, Inc Dana Todd, Board of Directors, SEMPO Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble **************************************************************************** Everyone on this panel clearly […]

Read full story Comments { 4 }

SES Chicago 2007 Day 2 – The Daily Search Socks

Danny Sullivan was sporting these ultra spiffy striped socks yesterday at Search Engine Strategies Chicago broadcasting the Daily Search Cast from the Webmaster Radio expo booth prior to his departure for Pubcon. This raises so many questions, are these socks typical of the Daily Search Cast? What kind of socks will he be wearing today?

Read full story Comments { 6 }

SES Chicago 2007 – Driving Local Sales with Internet Yellow Pages and Search

Moderator: Charles Laughlin, SVP & Program Director, The Kelsey Group Marketing Speakers: Bruce Crair, President and Chief Operating Officer, Local.com Scott Finholm, VP of Local Advertising Services, Marchex Justin Sanger, Founder & President, LocalLaunch! Tobias Dengel, Senior Vice President, Business Development, Website Pros, Inc. Charles Knight from Alternative Search Engines also blogged this session Websitepros, […]

Read full story Comments { 0 }