Saw some Sharp AQUOS LCD’s at Best Buy yesterday, those and Samsung at the top of the line models in terms of brand. Got my Time magazine out of the mailbox (thanks to whoever is sending me these), and there was an ad asking you to visit moretosee.com. There is one major problem on that page, [...]
Sharp AQUOS – Great LCD TV’s – Not So Great Execution?
by David Dalka on November 22, 2006 in Customer Experience
Windows Live Graphical Ad on Youtube
by David Dalka on November 22, 2006 in Branding/Buzz/Viral, Google (GOOG), Microsoft (MSFT)
Interesting that this appears after Google closes the sale, don’t you think? Props to Microsoft for pulling it off.
Was Hertz Targeting OJ Simpson Keywords on Monday?
by David Dalka on November 22, 2006 in Branding/Buzz/Viral, Customer Experience
I saw Hertz ads numerous times on Monday with related Simpson coverage. Was it a blanket ad or was it targeted on Simpson as a keyword? Certainly is an interesting question. For you Gen Y folks out there who may not know, I should explain that Simpson was once a spokesperson for Hertz back when [...]
New Yahoo! Maps Release
by David Dalka on November 21, 2006 in Change Management, Customer Experience, Yahoo! (YHOO)
I *loved* the old Yahoo! Maps product. Late last week it was replaced with a very “Google looking” map that has a small fraction of the restaurant listings that the old maps product did. Stated simply, I prefer the old release much, much better. The new release was rolled back once before in favor of [...]
Free $100* AdCenter Offer
by David Dalka on November 21, 2006 in Microsoft (MSFT), Search Engine Marketing
dead URL – http://www.startadcenter.com/lcoff
Thought for the Day
by David Dalka on November 16, 2006 in Change Management, Customer Experience, Mobile Search Marketing, Online Recruiting, Recruiting
Imagination is more important than knowledge, for knowledge is limited while imagination embraces the entire world. – Albert Einstein
Mobile Business Expo – Unified Communications / Future of the Phone
by David Dalka on November 3, 2006 in Change Management, Metrics
The following s a combination of two sessions that were both interesting and had considerable overlap – Developing a Successful Unified Communications with Mobile Technology & The Future of the Phone. ————————————— Developing a Successful Unified Communications with Mobile Technology Moderator – Eric Krapf – Business Communications Review Chris Kardish, Principal, Nemertes Research, Inc. Marty Parker, [...]
Who is David Dalka - Twitter: @dalka
David Dalka is a digital business strategy professional experienced in realigning organizations to capture customer demand while improving margins. David is a business keynote speaker providing customized business strategy services and corporate executive retreats. David has been cited in the following business publications