Recently, I had the great pleasure of hosting a podcast with Jeffrey J. Fox on Total Picture Radio. Over the years, Jeffrey’s books have been a tremendously positive influence on me. He did the crisp and clear short book to perfection before it became fashionable and without losing meaning. As I study the book business […]
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Suddenly in Charge : Roberta Chinsky Matuson Book Interview
Recently I read Roberta Chinsky Matuson’s Suddenly in Charge: Managing Up, Managing Down and Succeeding All Around(Niocolas Brealey). Really unique book, especially the managing up part, as I’ve never seen extensive writing about that issue previously. Insightful stuff. Roberta was kind enough to grant an interview. In the chapter on Office Politics you mention the […]
Jeffrey Hayzlett Book Interview – Running the Gauntlet : Essential Business Lessons to Lead, Drive Change, and Grow Profits
In the highly anticipated follow up to The Mirror Test, Jeffrey Hayzlett now brings us Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits due from McGraw-Hill in January 2012. Over the past few years I’ve gotten to know Jeffrey, he’s certainly a unique bird. He’s engaged me not only on […]
Harvey Mackay Book Interview : THE MACKAY MBA OF SELLING IN THE REAL WORLD
Last year Harvey Mackay visited Chicago for a media tour for his previous book last year and I got to travel from media outlet to media outlet with him for a day as he did so. The experience would be hard to describe beyond that it will never be forgotten as long as I live […]
Earthquake User Generated Content : Lessons for Digital Marketing Strategy
Last month I watched the coverage of the Christchurch, New Zealand earthquake with amazement. When looking over the list of major earthquakes since 2005, it was the first with heavy damage to occur in a wealthy nation with lots of digital devices since the dawn of Youtube and user generated content(UGC) ability to share on […]
Brand Marketing Channel Business Budgeting Strategy Misfortune : Porters of Racine
Porters of Racine was founded in 1857 providing furniture of distinction well before Abraham Lincoln was President of the United States. My understanding of the history is that fine furniture was brought into port of Racine, Wisconsin and that people traveled from across the Midwest to Porters of Racine to purchase fine furniture. Fast forward […]
Local Search Marketing Keyword Content Strategy: Porters of Racine Appendix
While doing research for my Porters of Racine post in Google’s keyword external, I noticed that the keyword sets were large and that the keyword data for Kenosha furniture, Milwaukee furniture and Wisconsin furniture had interesting attributes. These keyword sets were not changed except to remove any query with the term terms implying outdoor furniture […]
Who is David Dalka?
David Dalka (twitter) is a digital business strategy professional experienced in realigning organizations to capture customer demand while improving margins. David is a business leadership keynote speaker providing customized business strategy services and corporate executive retreats. David has been cited in business publications like
