Microsoft just announced the launch of mobile advertising on MSN Mobile.
I wish they would have given more details about the release instead of pointing us back to overly dated speeches on the mobile advertising subject. I would have expected to see more examples than just movie tickets.
Microsoft has the potential to lead this market with it’s array of assets if they are integrated in the right manner – see my post on Web 2.0 was NEVER a business strategy for business strategy ideas.
Maybe they will start a larger conversation on this subject once they see this post? We’ll see.