Comcast – Poor Interactive Ad Targeting Leads to Low Satisfaction

I recently have been seeing alot of interactive ads for Comcast Broadand Internet – $19.95 for the first six months. Well, when you are paying more than that and already using their ISP, why would they show you an ad showing that they don’t value current customers? Why wouldn’t you block these ads to you own IP address bank?  

If you are a Comcast (CMCSA) shareholder, you should be upset at the inefficient expenditures and the unnecessary contribution to customer attrition. If you are a current customer you feel like your current business is not as important to them as a new customer. This is yet another example of Comcast management not valuing current customers and employees.   

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  1. David “Dsquared” Dalka - Creating Revenue and Retention » Comcast Still Running Untargeted Ads - July 31, 2006

    […] Earlier this month, I wrote about Comcast serving up poorly targeted ads. They still haven’t fixed it. Are they listening to customers?   These icons link to social bookmarking sites where readers can share and discover new web pages. […]

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