{"id":76,"date":"2006-07-19T07:09:44","date_gmt":"2006-07-19T12:09:44","guid":{"rendered":"http:\/\/daviddalka.com\/createvalue\/2006\/07\/19\/three-cheers-for-yahoo\/"},"modified":"2006-07-19T07:16:11","modified_gmt":"2006-07-19T12:16:11","slug":"three-cheers-for-yahoo","status":"publish","type":"post","link":"https:\/\/www.daviddalka.com\/createvalue\/2006\/07\/19\/three-cheers-for-yahoo\/","title":{"rendered":"Three Cheers for Yahoo!"},"content":{"rendered":"<p>Yes, Terry Semel\u00a0reported disappointing\u00a0earnings yesterday, but I want to applaud one of his actions from yesterday. <a href=\"http:\/\/publications.mediapost.com\/index.cfm?fuseaction=Articles.san&#038;s=45745&#038;Nid=21811&#038;p=356272\" target=\"_blank\">Mediapost reported<\/a> that &#8220;Yahoo previously said it planned to roll out Panama in the third quarter, but Semel said during Tuesday&#8217;s quarterly earnings call that the company was delaying the rollout to prevent disruption in ad purchasing and management during the holiday ad season. &#8220;We think this is the right decision for ensuring the most successful commercial launch possible,&#8221; he said, adding that advertisers should prepare to start using it in 2007.&#8221;<\/p>\n<p>What I&#8217;m cheering in found in this quote from Josh Stylman from Reprise: At the same time, the delay also doesn&#8217;t hurt search engine marketers, said Josh Stylman, managing partner at Reprise Media. &#8220;It&#8217;s a pretty intense platform change,&#8221; he said. &#8220;Frankly, we&#8217;d rather make sure that it gets released properly and in a stable environment, rather than rushing it out before it&#8217;s ready.&#8221;<\/p>\n<p>Congratulations to Yahoo! for putting customers need for a stable advertising experience ahead of short term earnings potential using beta software that could be disruptive to customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yes, Terry Semel\u00a0reported disappointing\u00a0earnings yesterday, but I want to applaud one of his actions from yesterday. Mediapost reported that &#8220;Yahoo previously said it planned to roll out Panama in the third quarter, but Semel said during Tuesday&#8217;s quarterly earnings call that the company was delaying the rollout to prevent disruption in ad purchasing and management [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-76","post","type-post","status-publish","format-standard","hentry","category-yahoo-yhoo"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/76","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/comments?post=76"}],"version-history":[{"count":0,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/76\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/media?parent=76"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/categories?post=76"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/tags?post=76"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}