{"id":751,"date":"2008-07-29T21:18:13","date_gmt":"2008-07-30T02:18:13","guid":{"rendered":"http:\/\/www.daviddalka.com\/createvalue\/?p=751"},"modified":"2014-07-04T14:45:23","modified_gmt":"2014-07-04T19:45:23","slug":"could-twitter-actually-have-a-business-model-in-keywords","status":"publish","type":"post","link":"https:\/\/www.daviddalka.com\/createvalue\/2008\/07\/29\/could-twitter-actually-have-a-business-model-in-keywords\/","title":{"rendered":"Could Twitter Actually Have a Business Model in Keywords?"},"content":{"rendered":"<p><a href=\"http:\/\/blog.twitter.com\/2008\/07\/twitter-as-news-wire.html\">Biz Stone got this directionally correct<\/a>, it is just not in a format that is usable in real time, yet&#8230;<\/p>\n<p>If I were the lead product manager at Twitter, I&#8217;d be setting up two primary screens:<\/p>\n<p>1) Keywords across the entire network overall which toggle switches for the frequency compared to normal (it would be cool if this was somehow &#8220;normalized&#8221; so that less frequent words with huge percentage increases actually got noticed &#8211; so that everything wasn&#8217;t Angelina Jolie, Barack Obama, Brad Pitt, Michael Arrington, Jason Calacanis, Fred Wilson, etc).<\/p>\n<p>2) Graphs and\/or alert spikes of user defined keywords &#8211; ie ones that are important to oneself personally or to one&#8217;s business or clients. I would dare to say this might actually be a business model that could lead to meaningful monetization &#8211; I think alot of web services haven&#8217;t thought this through nearly enough. Organizing real-time data for useful decision making as a business model worked out OK for Michael Bloomberg if I recall correctly. Some might say Google Trends does this already from a search perspective, but it doesn&#8217;t break down the word clusters to core words with &#8220;sidekicks&#8221; and is not the leading indicator that Twitter is by an uncertain but definite time margin.<\/p>\n<p>Before I&#8217;d get to this though, Twitter would have to become stable and <a href=\"https:\/\/www.daviddalka.com\/createvalue\/2008\/06\/01\/twitter-question\/\">Twitter would have to fix the AIM problem<\/a> I posted about on June 1 and have not gotten a response to yet. Good luck on getting those items in order first, then feel free to give me a shout Biz. \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Biz Stone got this directionally correct, it is just not in a format that is usable in real time, yet&#8230; If I were the lead product manager at Twitter, I&#8217;d be setting up two primary screens: 1) Keywords across the entire network overall which toggle switches for the frequency compared to normal (it would be [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[29,12,16,26],"tags":[],"class_list":["post-751","post","type-post","status-publish","format-standard","hentry","category-blogging","category-change-management","category-entrepreneurship","category-social-media"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/751","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/comments?post=751"}],"version-history":[{"count":0,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/751\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/media?parent=751"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/categories?post=751"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/tags?post=751"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}