Human Capital Management, HR Technology Conference 2006 #9<\/p>\n
Virtual Edge Software: Roger Coker \u2013 VE Pilot:
\n– Zero-Talent Outages
\n– Succession not Replacement
\n– 360 view of talent pipeline<\/p>\n
Fox Interactive Media: Conrad McGinnis<\/p>\n
50% Professional
\n35% College
\n15% Other<\/p>\n
FIM Talent Sources
\n35% Employee Referral Program
\n25% Direct Sourcing
\n15% Job Boards
\n25% Our Career Website<\/p>\n
1400 Employees based in the US currently<\/p>\n
Traditional Sourcing Method
\n– Old Media Mentality
\n– Dated and geared to film and TV
\n– Limited to local universities<\/p>\n
New Strategic Sourcing Strategy
\n– Targeted to Tech
\n– Tech tools for better communication
\n– Global versus local
\n– Recruiting structure \u2013 Personnel
\n– CRM \u2013 VE Pilot<\/p>\n
Search Engine Marketing \u2013 overall has found Google to be most effective<\/p>\n
Why Search Engine Marketing?
\n– Reach Active and Passive Candidates
\n– Inclusive and Broad Approach
\n– Pay for Performance
\n– Workforce Planning
\n– VE Pilot<\/p>\n
Other Tools:
\n– Fox Careers Site
\n– Myspace Careers Site<\/p>\n
Reference Checker and Sourcer are separate<\/p>\n
Frees up recruiter to build relationships with hiring manager and candidates<\/p>\n
Training and Networking Events:
\n– Recruiters must know the business
\n– Recruiters need to spend more time in front of the desk than behind it
\n– Recruiting teams are true partners in moving the business forward<\/p>\n
Employee Referral Program
\n– Myspace friend branded
\n– Ticket themed logo for concert \u2013 B.Y.O.F.
\n– Increased cash incentives
\n– Teaser campaign<\/p>\n
Tracking Referrals
\n– Keeping track of individual job referrals
\n– Link track (like affiliate marketing campaign<\/p>\n","protected":false},"excerpt":{"rendered":"
Human Capital Management, HR Technology Conference 2006 #9 Virtual Edge Software: Roger Coker \u2013 VE Pilot: – Zero-Talent Outages – Succession not Replacement – 360 view of talent pipeline Fox Interactive Media: Conrad McGinnis 50% Professional 35% College 15% Other FIM Talent Sources 35% Employee Referral Program 25% Direct Sourcing 15% Job Boards 25% Our […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[12,13,21,20,2],"tags":[],"class_list":["post-208","post","type-post","status-publish","format-standard","hentry","category-change-management","category-customer-experience","category-online-recruiting","category-recruiting","category-search-engine-marketing"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t