{"id":18,"date":"2006-05-28T16:47:21","date_gmt":"2006-05-28T21:47:21","guid":{"rendered":"http:\/\/daviddalka.com\/createvalue\/?p=18"},"modified":"2006-05-28T18:50:23","modified_gmt":"2006-05-28T23:50:23","slug":"indy-500-television-coverage","status":"publish","type":"post","link":"https:\/\/www.daviddalka.com\/createvalue\/2006\/05\/28\/indy-500-television-coverage\/","title":{"rendered":"Indy 500 Television Coverage"},"content":{"rendered":"<p>ABC USA television had an interesting new way to show commercials during today&#8217;s Indy 500. During the commercial breaks they continued to show the content of the program! The race was on the left side in a slightly smaller box than the commercial on the right side. In addition, right above the commercial the organization&#8217;s logo was prominently displayed.<\/p>\n<p>I wish to applaud this innovation as it creates a stickier experience for the user with out content interruption while creating a new opportunity for branding with the logo for the advertiser. This is clearly\u00a0a place where concepts on the web are migrating to new mediums\u00a0and was very interesting to see. I don&#8217;t know if it would have struck me as interesting as it did without the things I&#8217;ve been learning about search engine marketing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ABC USA television had an interesting new way to show commercials during today&#8217;s Indy 500. During the commercial breaks they continued to show the content of the program! The race was on the left side in a slightly smaller box than the commercial on the right side. In addition, right above the commercial the organization&#8217;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-18","post","type-post","status-publish","format-standard","hentry","category-search-engine-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/18","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/comments?post=18"}],"version-history":[{"count":0,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/18\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/media?parent=18"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/categories?post=18"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/tags?post=18"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}