{"id":114,"date":"2006-08-05T20:34:07","date_gmt":"2006-08-06T01:34:07","guid":{"rendered":"http:\/\/daviddalka.com\/createvalue\/2006\/08\/05\/introducing-nextgoogleceocom-30\/"},"modified":"2007-04-27T11:04:30","modified_gmt":"2007-04-27T16:04:30","slug":"introducing-nextgoogleceocom-30","status":"publish","type":"post","link":"https:\/\/www.daviddalka.com\/createvalue\/2006\/08\/05\/introducing-nextgoogleceocom-30\/","title":{"rendered":"Introducing nextgoogleceo.com 3.0"},"content":{"rendered":"<p>Lately, Google has been showing that is it participating in <a href=\"http:\/\/www.mattcutts.com\/blog\/dude-youre-getting-a-mini\/\" target=\"_blank\">customer listening<\/a>. This is good! I hope it continues.<\/p>\n<p>Since I&#8217;ve started studying search engine marketing these past full months full time, I&#8217;ve been applying to Google &#8211; even with employee referrals of former co-workers and people I&#8217;ve met at Search Engine Strategies, etc. with out the applications executed in a way I consider appropriate &#8211; that is the politest way I can say it. I&#8217;d like to see that change, I\u2019m presently seeking post-MBA level leadership roles within your Search Services\/ Syndication, Advertising Sales, Marketing or other leading areas driving customer satisfaction and impacting revenue as you grow new product lines. Ideally I\u2019d love to work within local, dMarc or mobile. I resubmitted (again) today for numerous post-MBA leadership positions.<\/p>\n<p>So I launched <a href=\"http:\/\/www.nextgoogleceo.com\/\" target=\"_blank\">nextgoogleceo.com<\/a> which is a cute take of HR microsites (and discusses how next Microsoft is obsolete now that google is a common verb in our language), except that I&#8217;ve changed the wording a bit to demonstrate my increasingly dynamic understanding of both search and viral marketing and the future thereof. As soon as I hit send, I&#8217;m leaving for Search Engine Strategies San Jose 2006 and look forward to meeting your wonderful business unit leaders speak once again.<\/p>\n<p>I would of course invite aspiring competitors or &#8220;next google&#8217;s&#8221; to come up and talk to me about their ideas as well. I look forward to learning and adding to my large and growing list of amazing people that are making the Internet a special place.<\/p>\n<p>I look forward to seeing all of my fabulous friends at SES San Jose. It&#8217;s going to be both great fun and great learning. It&#8217;s the 3rd or 4th time I&#8217;ll be seeing some of you and I feel like I&#8217;m going on a trip to visit family&#8230;that is because that is exactly what it is! I look forward to meeting many new folks to and learning many new and great things. Thank you and please travel safely. See you in San Jose!<\/p>\n<p>I leave you with this parting thought: In the book, Creating Customer Evangelists, the chapters on Mark Cuban stand out in regards to the hiring of Matt Fitzgerald as Chief Marketing Maverick: &#8220;Instead of selecting a marketing person from the NBA or the sports industry, Mark consciously made a decision to hire someone from outside the industry,&#8221; Fitzgerald says. &#8220;He believed the NBA marketing community was too in-bred so [Cuban] was looking for a marketing person with a fresh perspective and ideas.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lately, Google has been showing that is it participating in customer listening. This is good! I hope it continues. Since I&#8217;ve started studying search engine marketing these past full months full time, I&#8217;ve been applying to Google &#8211; even with employee referrals of former co-workers and people I&#8217;ve met at Search Engine Strategies, etc. with [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[15,12,13,16,6,5,17,7,2,4],"tags":[],"class_list":["post-114","post","type-post","status-publish","format-standard","hentry","category-brandingbuzzviral","category-change-management","category-customer-experience","category-entrepreneurship","category-google-goog","category-microsoft-msft","category-mobile-search-marketing","category-reputation-management","category-search-engine-marketing","category-yahoo-yhoo"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/114","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/comments?post=114"}],"version-history":[{"count":0,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/posts\/114\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/media?parent=114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/categories?post=114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.daviddalka.com\/createvalue\/wp-json\/wp\/v2\/tags?post=114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}