Moderator: Kevin Ryan, SES Advisory Board Chair & CEO, Motivity Marketing Speakers: Dr. Larry Cornett, VP, Consumer Products, Yahoo! Search Mike Grehan, Global KDM Officer, Acronym Media Chris Blakely, Director, Client Services, comScore, Inc. Todd Schwartz, Group Product Manager, Live Search, Microsoft Corporation Jack Menzel, Senior Product Manager, Google This is a live session blog [...]
Search Engine Strategies Chicago 2008: Universal & Blended Search Engine Conversation
by David Dalka on December 8, 2008 in Google (GOOG), Microsoft (MSFT), Search Engine Marketing, Search Engine Optimization, Social Media, Yahoo! (YHOO)
Speaking Of Facebook – It Needs Change Management of Customer Service
by David Dalka on October 9, 2008 in Change Management, Customer Experience, Online Recruiting, Social Media
There has been some discussion today of Facebook’s business model. Forget about monetization, can Facebook survive without any useful customer service improvements? While 98% of the service works great on autopilot, there is absolutely zero customer service for the things where you do need help. I don’t mean bad customer service, I mean there is [...]
Hurricane Ike Suggests Need to Modify Saffir-Simpson Scale Hurricane Measurement Metrics
by David Dalka on September 14, 2008 in Change Management, Metrics, Social Media
Estimates of damage from Hurricane Ike and the reported death toll continue to rise far beyond what would be expected from the last Saffir-Simpson Scale reading of “a category 2 hurricane.” Hurricane Ike’s larger than category 2 impact suggests need to modify Saffir-Simpson Scale hurricane measurement and communication metrics. It is heartbreaking to see and [...]
Barack Obama Google Link Bomb, New Facebook URL Glitches or ????
by David Dalka on September 7, 2008 in Google (GOOG), Search Engine Optimization, Social Media
Check this out! Facebook is not consistently ranking #1 for the navigational search “Facebook” on Google. While it’s not happening on every Google data center, I’m sure that based on past posts, Danny Sullivan might find this interesting and worth monitoring. So this could mean one of a few things are the culprit here… 1. [...]
SES San Jose Day 1 – Video Search Optimization
by David Dalka on August 18, 2008 in Social Media
I unfortunately arrived towards the end of Greg Jarboe’s speech and the next two speakers didn’t say anything that I hadn’t already stated in my Youtube Video Optimization blog post form earlier this year. I’d strongly urge anyone who attended this session to take a look at this posting.
My First Exposure To ifbyphone
by David Dalka on August 10, 2008 in Change Management, Entrepreneurship, Social Media
Last week, Andy Abramson from Communicano invited me to an intimate breakfast that included developers from multiple countries, executives from ifbyphone (and fonolo) and venture capitalists. Wonderful food, content and people made for an outstanding conversation! During Cluecon, I was able to drop in and catch Irv Shaprio’s speech, what follows are my live blogging [...]
Top Digg Users Show Wide Variance In Participation
by David Dalka on August 4, 2008 in Metrics, Social Media
Everyone knows that Digg users are highly social and many are familiar with the traditional ranking of popular posts and other data that is available on digganalytics.com (data used in this post is as of 8/3/2008). Just for fun, I decided to toss this data into a spreadsheet and splice and dice it a bit [...]
Could Twitter Actually Have a Business Model in Keywords?
by David Dalka on July 29, 2008 in Blogging, Change Management, Entrepreneurship, Social Media
Biz Stone got this directionally correct, it is just not in a format that is usable in real time, yet… If I were the lead product manager at Twitter, I’d be setting up two primary screens: 1) Keywords across the entire network overall which toggle switches for the frequency compared to normal (it would be [...]
Who is David Dalka - Twitter: @dalka
David Dalka is a digital business strategy professional experienced in realigning organizations to capture customer demand while improving margins. David is a business keynote speaker providing customized business strategy services and corporate executive retreats. David has been cited in the following business publications