Last year Harvey Mackay visited Chicago for a media tour for his previous book last year and I got to travel from media outlet to media outlet with him for a day as he did so. The experience would be hard to describe beyond that it will never be forgotten as long as I live [...]
Harvey Mackay Book Interview : THE MACKAY MBA OF SELLING IN THE REAL WORLD
by David Dalka on November 29, 2011 in Business Strategy, Change Management, Entrepreneurship, Leadership, Recruiting
Everything I Know About Marketing I Learned From Google : Aaron Goldman Book Blog Tour
by David Dalka on August 30, 2010 in Chicago, Entrepreneurship, Search Engine Marketing, Search Engine Optimization, Social Media
I’ve known Aaron Goldman since 2006 and he stands out as someone who has made himself accessible and friendly in the search engine community. Every few months we share a conversations about what we are both up to and aspire to, it is always fun. Aaron has encouraged me to continue evangelizing my message about [...]
Marketing Channel Business Strategy Reallocation Management: Where Are You?
by David Dalka on January 24, 2010 in Change Management, Customer Experience, Entrepreneurship, Interactive Ads, Metrics, Web Analytics
The other day Google (GOOG) had it’s earnings call, Google stated that a primary agenda for 2010, in addition to mobile, was display advertising. Yes, you read that right, display advertising. Display? Yahoo 2.0? After the call one had to think about how non-targeted and potentially wasteful advertising spend could potentially be harmful to corporate [...]
DEPAUL EARNS #2 GRADUATE AND #7 UNDERGRADUATE RANKING IN ENTREPRENEUR MAGAZINE’S ANNUAL “BEST SCHOOLS FOR ENTREPRENEURS”
by David Dalka on September 11, 2008 in Change Management, Customer Experience, Entrepreneurship
As an alumnus of DePaul University and a member of DePaul’s New Venture Challenge judging team since inception, I’m pleased to see this ranking!!! However, high rankings on entrepreneurship education alone is not sufficient, the next steps are: 1) To build a transparent, quick and efficient marketplace for entrepreneurs, experienced and passionate management teams and [...]
My First Exposure To ifbyphone
by David Dalka on August 10, 2008 in Change Management, Entrepreneurship, Social Media
Last week, Andy Abramson from Communicano invited me to an intimate breakfast that included developers from multiple countries, executives from ifbyphone (and fonolo) and venture capitalists. Wonderful food, content and people made for an outstanding conversation! During Cluecon, I was able to drop in and catch Irv Shaprio’s speech, what follows are my live blogging [...]
Could Twitter Actually Have a Business Model in Keywords?
by David Dalka on July 29, 2008 in Blogging, Change Management, Entrepreneurship, Social Media
Biz Stone got this directionally correct, it is just not in a format that is usable in real time, yet… If I were the lead product manager at Twitter, I’d be setting up two primary screens: 1) Keywords across the entire network overall which toggle switches for the frequency compared to normal (it would be [...]
How To Reorganize Management For Social Media, Search Marketing and Internet Advertising
by David Dalka on July 27, 2008 in Change Management, Customer Experience, Entrepreneurship, Metrics, Online Recruiting, Search Engine Optimization, Social Media
Every once in a while Robert Scoble puts down the camera and writes an amazingly thought provoking blog post. Not a perfect post, but one that makes you think about the state of things. Scoble’s comparison of certain VCs to big companies struck a chord with me due a speech I’m working on. I’d like [...]
TECH cocktail CONFERENCE Chicago – Creating Change For The Future
by David Dalka on May 31, 2008 in Blogging, Branding/Buzz/Viral, Change Management, Chicago, Customer Experience, Entrepreneurship, Interactive Ads, Social Media, Venture Capital
Wow! That was tiring, I stepped on the L at 7:30AM and didn’t get home until 1:30AM the next morning! 18 hours of pure madness! Most people noticed the great speeches by Gary Vee from Wine Library TV and Dick Costolo (aka ask the wizard) and others. But what I really appreciated was the other [...]
Who is David Dalka - Twitter: @dalka
David Dalka is a digital business strategy professional experienced in realigning organizations to capture customer demand while improving margins. David is a business keynote speaker providing customized business strategy services and corporate executive retreats. David has been cited in the following business publications