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Dan Ariely - The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves

Book Interview Dan Ariely – The Honest Truth About Dishonesty: How We Lie to Everyone – Especially Ourselves

New York Times bestselling author Dan Ariely recently released another thought-provoking book, The (Honest) Truth about Dishonesty: How We Lie to Everyone – Especially Ourselves. Dan was kind enough to answer some questions. If you are not familiar with Dan, you should read his bio fully so that you understand the unique life experiences that […]

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Suddenly in Charge by Roberta Chinsky Matuson

Suddenly in Charge : Roberta Chinsky Matuson Book Interview

Recently I read Roberta Chinsky Matuson’s Suddenly in Charge: Managing Up, Managing Down and Succeeding All Around(Niocolas Brealey). Really unique book, especially the managing up part, as I’ve never seen extensive writing about that issue previously. Insightful stuff. Roberta was kind enough to grant an interview. In the chapter on Office Politics you mention the […]

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Jeffrey Hayzlett Book Interview – Running the Gauntlet : Essential Business Lessons to Lead, Drive Change, and Grow Profits

In the highly anticipated follow up to The Mirror Test, Jeffrey Hayzlett now brings us Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits due from McGraw-Hill in January 2012. Over the past few years I’ve gotten to know Jeffrey, he’s certainly a unique bird. He’s engaged me not only on […]

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Harvey Mackay Book Interview : THE MACKAY MBA OF SELLING IN THE REAL WORLD

Last year Harvey Mackay visited Chicago for a media tour for his previous book last year and I got to travel from media outlet to media outlet with him for a day as he did so. The experience would be hard to describe beyond that it will never be forgotten as long as I live […]

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Alan Weiss Million Dollar Referrals

Alan Weiss Interview – Million Dollar Referrals Book

Alan Weiss has written over 45 books. Absorb that for a minute. That is a heck of alot of books. His latest is Million Dollar Referrals (McGraw- Hill). A timely title about one of the most unique marketing art forms, referrals. Why timely? With constant changes in media and the rise of new channels such […]

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Twitter Gate – Buy More Twitter Followers Free Instantly – Business Marketing Strategy Implications?

This week there are stories raging in political circles with allegations the Newt Gingrich (or more likely his Internet strategists) bought or acquired Twitter followers. Seeing a concept I’ve seen whispered in the back of the room at Internet conferences being discussed in a broad and general way in Time magazine makes one wonder if […]

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Stanley Cup Parade User Generated Content : Boston Bruins Edition

Photo by Flickr user rnpract. Congratulations to my blogging counterparts in Boston! The Boston Bruins Stanley Cup parade user generated content bonanza is underway! As you know last year the Chicago Blackhawks won the Stanley Cup and they had a parade. I went downtown for the spectacle of madness. I was overwhelmed not only by […]

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