The following session was submitted to Search Engine Strategies in January, 2010. Hope you enjoy it. Home Page Title Tag – Hot or Not? Moderators: David Dalka and either Mike Grehan, Greg Jarboe or Stewart Quealy The first thing one learns about search engine optimization is about the importance of title tags, especially the home [...]
Search Engine Strategies New York City, San Francisco & Chicago 2010 Session Pitch : Home Page Title Tag – Hot or Not?
by David Dalka on January 29, 2010 in Change Management, Google (GOOG), Microsoft (MSFT), Search Engine Optimization, Social Media, Yahoo! (YHOO)
Marketing Channel Business Strategy Reallocation Management: Where Are You?
by David Dalka on January 24, 2010 in Change Management, Customer Experience, Entrepreneurship, Interactive Ads, Metrics, Web Analytics
The other day Google (GOOG) had it’s earnings call, Google stated that a primary agenda for 2010, in addition to mobile, was display advertising. Yes, you read that right, display advertising. Display? Yahoo 2.0? After the call one had to think about how non-targeted and potentially wasteful advertising spend could potentially be harmful to corporate [...]
You won £850,000.00 GBP in Google new year promotion
by David Dalka on January 8, 2010 in Google (GOOG)
Just received the following email in my Gmail account. How generous of Google. I sent David Krane a note asking when we can do the photo opportunity with the big check, send the wire and all that fun stuff! From: GOOGLE PROMO <winners@googlelotto.com> Date: Fri, Jan 8, 2010 at 7:56 PM Subject: You won £850,000.00 [...]
Google Local Business Center Results Emailed to Random Business Leaders?
by David Dalka on January 7, 2010 in Google (GOOG)
At 9:25 PM CST tonight I received the following highly surprising email from Google Local Business Center (I have covered the numbers to protect the web site traffic data and subject matter of Google’s apparent privacy victim). Yes, the email is for November, 2009′s local business results for some business named Boscos. A query of [...]
Who is David Dalka - Twitter: @dalka
David Dalka is a digital business strategy professional experienced in realigning organizations to capture customer demand while improving margins. David is a business keynote speaker providing customized business strategy services and corporate executive retreats. David has been cited in the following business publications