Banana Republic
January 9, 2007
Filed Under Change Management, Customer Experience, Reputation | Leave a Comment
I recently had an issue with an experience with Banana Republic (a division of the Gap). While they were nice enough to send me a gift card for my inconvenience, I was surprised that the letter sent with it wasn’t personalized describing the measures they would be taking to prevent it from occurring with another Banana Republic customer in the future.
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